April 14, 2012 in Articles, Lead Acquisation, SocialStream SEO, Website Traffic Strategies by Conversion Leadership

Your Checklist For Online Lead Generation

Online Lead Generation seems to be often met with a great deal of confusion and mystery. Follow this simple Online Lead Generation Checklist for great results.

You’ve got your website up and running and now you’re waiting for leads to come knocking on your door. The problem is “your thinking may have been spot on but your execution may need some work”.

In this article, we’re going to assume you would like to increase traffic to your website so that when people do a search and click through to your business, you have at least some confidence of converting them from visitors into leads.

1. Know Your Keywords Do you know the keywords that will lead buyers to your site? Do they have too much competition?
2. Write Regularly and Write Frequently Have a business blog that you can use to create frequent keyword rich articles target towards your prospective customers.
3. Have a Clear Call to Action Make it obvious what you want the visitor to do on every page of your site.
4. Backlinks You can use many backlink strategies to create more ways for people to find you, including Social Media. Post about your site on the Social Networks.
5. Include Your Phone Number If you want phone calls, be certain your phone number. It is generally accepted practice to place this in the upper right of your site where people will look for it.
6. Get some basic search optimisation with WordPress, there are a number of easy-to-use (and free) SEO plugins that will add some tremendous value.
7. Go Broad There’s no limit to the number of websites you can have. A web-based lead generation strategy can take months to really get going and some niches perform better than others. As Brad Sugars (CEO of ActionCOACH) says, “Set up multiple sites” each targeted to multiple kinds of keyword and give it enough time to start working.
8. Online Lead Generation Works! However, you need to pay attention to many details and be realistic about how quickly it is going to work.

   Want to know how quickly an Online Lead Generation Strategy can work for you? See how the SocialSTREAM Marketing System brings online lead generation to your business. for a live 60 minute consultation.

   

February 27, 2012 in Articles, Lead Acquisation, Website Traffic Strategies by Conversion Leadership

Social Media Users Becoming More Privacy-Conscious

Users of social media sites have been found to be “unfriending” other users and increasingly “pruning” their personal profiles according to a new report from the Pew Research Center.
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February 15, 2012 in Articles, Lead Acquisation, Website Traffic Strategies by Conversion Leadership

How To Really Make Social Media Work

The online business world is expecting a year of massive growth in social media, and if you haven’t embraced it in your own business, or if you got a taster and gave up, now is the time to roll up your sleeves, apply some elbow grease and get moving.
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October 24, 2011 in Articles, Lead Acquisation, Website Conversion, Website Traffic Strategies by Conversion Leadership

Content Marketing – Emerging Marketing Tactic For The 21st Century

The principle is simple…Write great content and give it away! But Content Marketing is more than that and it has become one of the techniques of choice use by successful online businesses.
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August 14, 2011 in Articles, Website Traffic Strategies by Conversion Leadership

Just How Social Is The Twitter Social Network?

Wherever there is talk about the Internet’s Social Media Revolution, Twitter will feature prominently. But, unlike Facebook or even LinkedIn, Twitter social-ability is more conventional than you might think.

According to a study conducted by Yahoo Research, which looked at 260 million tweets posted on Twitter between July 28, 2009 and March 8, 2010 containing bit.ly-shortened URLs, some very interesting findings emerged.
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May 19, 2011 in Articles, Lead Acquisation, Website Traffic Strategies by Conversion Leadership

30 Useful Tips for Lead Generation Using LinkedIn

With all the hype and fear surrounding LinkedIn’s IPO, we wanted to answer the question that is on the lips of many business owners and managers…How do you use LinkedIn for online lead generation.

Here’s 30 of them.
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